Privacy Policy

1. Who We Are

The Still Waters Membership is operated by Little Aha Moments, a sole trader business based in Hampshire, United Kingdom. When this policy refers to “we”, “us”, or “our”, it means Little Aha Moments.

For any privacy-related questions, contact us at: support@littleahamoments.com

2. What Information We Collect

We collect the following personal information:

• Name and email address — when you opt in to receive free resources or join the membership
• Payment information — processed securely by Systeme.io via Stripe or PayPal. We never store your card details directly
• Usage data — pages visited, emails opened, links clicked — collected automatically to improve our service
• Communications — if you contact us by email, we retain that correspondence

3. How We Use Your Information

We use your personal information to:

• Deliver your free resources and membership products
• Send you the welcome email sequence and ongoing membership communications
• Process your membership payments and manage your subscription
• Respond to your enquiries and provide customer support
• Improve our products, pages, and email communications
• Comply with our legal obligations

We will never sell your personal data to third parties. We will never share your data with any party outside of those listed in Section 4 below.

4. Who We Share Your Data With

We use the following third-party services to operate our business. Each is bound by their own privacy policy and data processing agreements:

• Systeme.io — our membership platform, email delivery, and payment processing infrastructure
• Stripe / PayPal — payment processing. Your card data is handled entirely by these providers
• Google Drive — used to deliver downloadable digital products to members
• Google Analytics — if enabled, used to understand website traffic anonymously

5. Legal Basis for Processing (UK GDPR)

Under UK GDPR, we process your personal data on the following legal bases:

• Consent — when you opt in to our email list, you give explicit consent to receive communications from us
• Contract — when you purchase a membership, processing your data is necessary to fulfil that contract
• Legitimate interests — we may process certain data to operate and improve our business, where this does not override your rights

6. How Long We Keep Your Data

• Email subscribers — retained until you unsubscribe
• Members — retained for the duration of your membership plus 7 years for financial records as required by UK law
• Enquiry correspondence — retained for 2 years

7. Your Rights

Under UK GDPR you have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your data (the “right to be forgotten”)
• Object to processing based on legitimate interests
• Withdraw consent at any time (including unsubscribing from emails)
• Lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk

To exercise any of these rights, contact us at support@littleahamoments.com

8. Cookies

Our website uses cookies to function correctly and to analyse traffic. By continuing to use our website you consent to the use of cookies. You can disable cookies in your browser settings, though this may affect the functionality of certain pages.

9. Changes to This Policy

We may update this Privacy Policy from time to time. The “Last updated” date at the top of this page will always reflect the most recent version. We recommend checking this page periodically.

10. Contact Us

For any privacy-related questions or requests, please contact us at support@littleahamoments.com. We aim to respond within 5 working days.